Sentra is an AI‑powered listening and business intelligence platform designed to help organizations across the Middle East, Gulf region, EMEA and beyond understand and act on real‑time conversations. Built for government agencies, corporations and marketing teams, Sentra provides a comprehensive suite of monitoring and analysis tools to manage reputation, detect risks and inform strategic decisions.
Live data visualizations on mentions, sentiment breakdowns, top influencers, trending topics and more.
Real-time monitoring of social media, news and blogs with NLP-based sentiment and emotion analysis in multiple languages.
AI-driven alerts for emerging issues, crises and reputation threats.
Deep analysis of entities, relationships and trends to explore data connections and derive actionable insights.
Live TV content capture and analysis with transcription and keyword tracking.
Identify and monitor key figures who shape public opinion across platforms.
Conversational interface for querying data, summarizing findings and discovering hidden patterns.
Government-grade security, role-based access, Arabic and English interfaces, and one-click translation.
Multi-user and multi-project structure enabling independent teams while sharing core capabilities.
Detect negative sentiment early and coordinate effective response strategies.
Monitor narratives across regions and inform policy and diplomatic decisions.
Understand consumer sentiment and competitive trends to improve business strategy.
Analyze broadcast content and cross-reference it with online narratives.